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Language of Instruction
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Turkish
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Level of Course Unit
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Bachelor's Degree
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Department / Program
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Tourism Management
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Type of Program
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Formal Education
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Type of Course Unit
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Compulsory
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Course Delivery Method
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Face To Face
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Objectives of the Course
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The concept of tourism will be introduced to our students in a comprehensive manner, and they will be able to understand the economic, social and cultural dimensions of tourism. In this context, students will learn the basic concepts, historical development and current dynamics of the tourism sector, and will be informed about tourism destinations, services and management processes. In addition, the course will emphasize sustainable tourism, aiming to raise students' awareness in this area. Thus, it is aimed to provide students with the necessary theoretical and practical foundations for a career in tourism.
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Course Content
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The course content will cover basic concepts related to tourism, elements affecting the development of the tourism sector, types and forms of tourism. In addition to the positive and negative effects of tourism, the economic, social and environmental dimensions of tourism will be covered in the impacts of tourism. In addition, after examining the supply and demand of tourism within the scope of the course, the subject of tourism marketing will be discussed. How sustainability and attraction elements are formed in tourism, the dynamics of the accommodation sector, the role of food and beverage services in tourism, as well as career opportunities and professional development in the tourism industry will be discussed. After a comprehensive discussion of destination management, tourism organizations and international tourism movements, the course will be completed with the subject of tourism movements and new trends.
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Course Methods and Techniques
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The course will be taught theoretically. The course, which will be taught formally for 14 weeks, will be explained through the contents and professional definitions prepared by the instructor.
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Prerequisites and co-requisities
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None
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Course Coordinator
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Asist Prof.Dr. Bünyamin ÖZLÜ bunyamin.ozlu@hku.edu.tr
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Name of Lecturers
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Asist Prof.Dr. Bünyamin ÖZLÜ bunyamin.ozlu@hku.edu.tr
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Assistants
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Research Assist. Şeyda KAYA seyda.kaya@hku.edu.tr
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Work Placement(s)
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No
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Recommended or Required Reading
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Resources
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Tourism Management Basic Concepts and Applications
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Course Notes
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Usta, Ö. (2020), Turizm, Detay Yayıncılık, Ankara Çakıcı A. C. Edt. (2021), Kavramlar ve Örneklerle Genel Turizm. Detay Yayıncılık, Ankara Demir, M. Edt. (2017), Genel Turizm, Detay Yayıncılık, Ankara Kozak, N. Kozak, M., ve Kozak, M (2022), Genel Turizm, Detay Yayıncılık, Ankara
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Documents
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Usta, Ö. (2020), Turizm, Detay Yayıncılık, Ankara Çakıcı A. C. Edt. (2021), Kavramlar ve Örneklerle Genel Turizm. Detay Yayıncılık, Ankara Demir, M. Edt. (2017), Genel Turizm, Detay Yayıncılık, Ankara Kozak, N. Kozak, M., ve Kozak, M (2022), Genel Turizm, Detay Yayıncılık, Ankara
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Course Category
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Social Sciences
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%50
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Field
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%50
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