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Language of Instruction
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Turkish
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Level of Course Unit
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Bachelor's Degree
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Department / Program
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Tourism Management
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Type of Program
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Formal Education
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Type of Course Unit
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Compulsory
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Course Delivery Method
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Face To Face
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Objectives of the Course
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This course aims to provide students with a comprehensive introduction to the travel agency and tour operator sector. The course will cover the structure and operation of travel agencies, the role of tour operators, tour packaging processes, marketing strategies and legal regulations in the sector. Students will have the knowledge and skills to effectively plan, manage and sell in their professional lives by understanding current trends in the tourism sector.
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Course Content
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To inform about agencies, which are the organizations that have the most dialogue in the tourism sector, to examine tour operations and organizations that agencies will make in accommodation facilities, and to provide knowledge and skills about agency-hotel relations.
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Course Methods and Techniques
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The course will be taught theoretically. The course, which will be taught formally for 14 weeks, will be explained through the contents and professional definitions prepared by the instructor.
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Prerequisites and co-requisities
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None
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Course Coordinator
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Asist Prof.Dr. Bünyamin ÖZLÜ bunyamin.ozlu@hku.edu.tr
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Name of Lecturers
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Asist Prof.Dr. Bünyamin ÖZLÜ bunyamin.ozlu@hku.edu.tr
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Assistants
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Instructor Şeyda KAYA seyda.kaya@hku.edu.tr
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Work Placement(s)
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No
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Recommended or Required Reading
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Resources
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Marin-Pantelescu, A., Tachiciu, L., Capuşneanu, S., & Topor, D. I. (2019). Role of tour operators and travel agencies in promoting sustainable tourism. Amfiteatru Economic, 21(52), 654-669.
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Course Notes
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Recommended textbooks
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