Course Details Language of Instruction Turkish Level of Course Unit Bachelor's Degree Department / Program Tourism Management Type of Program Formal Education Type of Course Unit Elective Course Delivery Method Face To Face Objectives of the Course The aim of this course is to provide students with a comprehensive understanding of the basic concepts, management processes and sector dynamics in the field of accommodation management. The aim is to provide students with theoretical knowledge and practical perspectives on the sector by addressing topics such as types of accommodation businesses, management structures, operational processes and service quality. In addition, the course focuses on current issues such as marketing, finance, human resources, use of technology and sustainability in the accommodation sector, aiming to prepare students for the sector. Thanks to this course, students will gain the ability to understand the functioning of accommodation businesses and become an effective manager or employee in this field in the future. Course Content This course comprehensively covers the basic concepts of accommodation management, sector structure and management processes. The course will examine topics such as the history of accommodation businesses, types, management and organizational structures, operational processes, service quality, financial management, marketing strategies, human resources management and use of technology. Students will have the opportunity to learn sustainable competition strategies by analyzing the operations of accommodation businesses and current developments in the sector. In addition, applications regarding current tourism trends such as crisis management, sustainability and guest satisfaction in the accommodation sector are also included in the course content. In addition to theoretical information throughout the course, students will be provided with practical knowledge and skills through case studies, sector examples and interactive discussions. Course Methods and Techniques The course will be taught theoretically. The course, which will be taught formally for 14 weeks, will be explained through the contents and professional definitions prepared by the instructor. Prerequisites and co-requisities None Course Coordinator Prof.Dr. AZİZ GÖKHAN ÖZKOÇ agokhan.ozkoc@hku.edu.tr Name of Lecturers Prof.Dr. AZİZ GÖKHAN ÖZKOÇ agokhan.ozkoc@hku.edu.tr Assistants Research Assist. ŞEYDA KAYA seyda.kaya@hku.edu.tr Work Placement(s) No Recommended or Required Reading Resources Raghav Abhay (2020), Introductıon To Hospıtalıty Management, ISBN 978-81-945630-4-4 Course Notes Recommended textbooks Course Category Social Sciences %100