Course Information
SemesterCourse Unit CodeCourse Unit TitleT+P+LCreditNumber of ECTS CreditsLast Updated Date
2İŞL110Academic Writing and Communication Techniques3+0+03417.08.2026
Course Details
Language of Instruction Turkish
Level of Course Unit Bachelor's Degree
Department / Program Business Administration
Type of Program Formal Education
Type of Course Unit Compulsory
Course Delivery Method Face To Face
Objectives of the Course The main purpose of the course is for students to understand the concept of basic communication for academic success and to interpret basic communication. The basic communication information they receive on effective speaking, effective listening, effective and beautiful writing is aimed to inform them about the advantages and disadvantages they bring to problems they think they experience, especially in communication, and to evaluate them within this scope.
Course Content The aim of the course is to provide our students with the skills to communicate effectively and effectively in written and verbal communication by transferring basic communication skills. The basic communication information that students receive about effective speaking, effective listening, effective and beautiful writing will help them in every aspect of their lives and individuals who are trained in this sense will be able to create understandable and perceivable messages in academic terms and find solutions to the problems they think they experience especially in communication. In the course, solution suggestions will be brought to the problems experienced and possible in communication and the communication equipment that individuals should have for academic success will be emphasized. (Communication, Effective Communication, Objectives of Effective Communication, Functions of Effective Communication, Effective Verbal and Nonverbal Communication, Basic Skills in Effective Communication, Effective Communication Techniques, Obstacles and the Concept of Noise in the Communication Process, Effective Speaking, Effective Listening, Effective Speaking (Prepared/Unprepared), Ability to Develop Solutions to Communication Problems)
Course Methods and Techniques Subject Description
Discussion
Prerequisites and co-requisities None
Course Coordinator None
Name of Lecturers Prof.Dr. Gül Rengin Küçükerdoğan https://profil.hku.edu.tr/akademik/gul-rengin-kucukerdogan/ grengin.kucukerdogan@hku.edu.tr
Assistants None
Work Placement(s) No

Recommended or Required Reading
Resources Stuart, C. (1988). Etkili Konuşma: Nasıl Etkili Bir Konuşmacı Olunur? (Çev. Sağlam, Murat). Alfa Yayıncılık: İstanbul.
Navarro, J. ve Karlins, M. (2021). Beden Dili: Eski FBI ajanından insanların bedenini okuma rehberi. (Çev. Taftaf, Taylan). Melisa Matbaacılık: İstanbul
Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
- Oskay, Ünsal, İletişimin ABC’si, 2015
Taşdemir, E. (2017). Kişilerarası İletişim. Ekin Basım Yayın Dağıtım: Bursa.
Course Notes .

Course Category
Social Sciences %100

Planned Learning Activities and Teaching Methods
Activities are given in detail in the section of "Assessment Methods and Criteria" and "Workload Calculation"

Assessment Methods and Criteria
In-Term Studies Quantity Percentage
Mid-terms 1 % 40
Final examination 1 % 60
Total
2
% 100

 
ECTS Allocated Based on Student Workload
Activities Quantity Duration Total Work Load
Course Duration 15 3 45
Hours for off-the-c.r.stud 15 6 90
Mid-terms 1 5 5
Final examination 1 10 10
Total Work Load   Number of ECTS Credits 5 150

 
Course Learning Outcomes: Upon the successful completion of this course, students will be able to:
NoLearning Outcomes
1 Define the basic elements of communication
2 Being able to reveal what is required for effective communication
3 Being able to realize and apply that effective communication includes body language in addition to verbal and written transfers
4 Being able to develop what is learned in the course in daily and business life and to find solutions to communication problems encountered

 
Weekly Detailed Course Contents
WeekTopicsStudy MaterialsMaterials
1 Examining the basic features of communication Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
2 Examination of the communication process model Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
3 Identifying the factors affecting the communication process – The concept of noise and conflict Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
4 Definition and purpose of effective communication Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
5 Functions of effective communication and Basic Skills Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
6 Effective Speaking Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
7 General repetition Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
8 Midterm Exam . Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
9 Effectiveness and applications in nonverbal communication and body language Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
10 Effectiveness and applications in nonverbal communication and body language Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
11 Effective Speaking Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
12 Effective Listening and Its Importance Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
13 Effective Listening and Its Importance Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
14 Ability to Develop Solutions to Communication Problems Preliminary readings, news, research on the subjects... Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.
15 Final Exam . Oskay, Ünsal, İletişimin ABC’si, 2015 - Barker, A. (2021). Etkili İletişim: Doğru Bağlantılar Kurmak, İkna Etmek ve Anlaşılmak İçin Stratejiler. (Çev. Ulusoğlu, Bahar).Nova Kitap: İstanbul.

 
Contribution of Learning Outcomes to Programme Outcomes
P1 P2 P3 P4 P5 P6 P7 P8
C1 1 3 3 3 3 3 3 1
C2 1 3 3 3 3 3 3 2
C3 2 3 3 3 3 3 3 3
C4 2 3 3 3 3 3 1 3

  Contribution: 1: Very Slight 2:Slight 3:Moderate 4:Significant 5:Very Significant