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Language of Instruction
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English
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Level of Course Unit
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Bachelor's Degree
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Department / Program
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Business Administration
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Type of Program
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Formal Education
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Type of Course Unit
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Elective
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Course Delivery Method
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Face To Face
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Objectives of the Course
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To create a perspective for students by discussing the issues that are specific to the management of SMEs, which have a competitive advantage in today's conditions, but are most affected by the crises in our country.
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Course Content
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Definition and characteristics of small and medium-sized enterprises, historical development of SMEs, SME management: planning, organizing, controlling, business functions in SMEs: production, marketing, finance-accounting, human resources, contribution of SMEs to the economy, factors affecting success and failure of SMEs, SMEs in the globalizing world, institutions related to SMEs in Turkey, legal regulations, government incentives.
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Course Methods and Techniques
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Lecture Discussion Case study
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Prerequisites and co-requisities
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None
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Course Coordinator
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None
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Name of Lecturers
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None
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Assistants
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None
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Work Placement(s)
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No
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Recommended or Required Reading
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