Course Information
SemesterCourse Unit CodeCourse Unit TitleT+P+LCreditNumber of ECTS CreditsLast Updated Date
4RTS226Polıtıcal Communication2+0+02218.10.2026
Course Details
Language of Instruction Turkish
Level of Course Unit Bachelor's Degree
Department / Program Radio, Television and Cinema
Type of Program Formal Education
Type of Course Unit Compulsory
Course Delivery Method Face To Face
Objectives of the Course The aim of this course is to equip students with the fundamental concepts, processes, and analytical methods of political communication; to help them understand the relationship between the media and politics; to enable them to evaluate political campaign processes; and to provide them with the foundational knowledge necessary to interpret public opinion formation, voter behavior, and the roles of political actors.
Course Content This course is an introductory course that covers the fundamental concepts of politics, the structure of political systems, and how political processes function. Within the scope of political communication, key aspects such as public opinion formation, voter behavior, and political actors are examined. Additionally, the fundamental dynamics of political campaign processes are analyzed. By the end of the course, students will have acquired the skills necessary to conduct basic-level analysis in the field of political communication.
Course Methods and Techniques Anlatım, soru-cevap, tartışma, örnek olay incelemesi, siyasal kampanya ve söylem çözümlemesi, öğrenci sunumları.
Prerequisites and co-requisities None
Course Coordinator None
Name of Lecturers Prof.Dr. Ayhan Erdem
Assistants None
Work Placement(s) No

Recommended or Required Reading
Resources Understanding Political Communication, Oya Tokgöz, İmge Publishing
Course Notes Political Communication, Aysel Aziz, Nobel Academic Publishing

Course Category
Social Sciences %100
Field %100

Planned Learning Activities and Teaching Methods
Activities are given in detail in the section of "Assessment Methods and Criteria" and "Workload Calculation"

Assessment Methods and Criteria
In-Term Studies Quantity Percentage
Mid-terms 1 % 40
Final examination 1 % 60
Total
2
% 100

 
ECTS Allocated Based on Student Workload
Activities Quantity Duration Total Work Load
Course Duration 15 2 30
Hours for off-the-c.r.stud 15 2 30
Mid-terms 1 2 2
Final examination 1 2 2
Total Work Load   Number of ECTS Credits 2 64

 
Course Learning Outcomes: Upon the successful completion of this course, students will be able to:
NoLearning Outcomes
1 Explains the basic concepts of politics, communication, and political communication.
2 Analyzes political communication processes, tools, and methods.
3 Evaluates the relationship between media and politics, particularly in the context of traditional and new media.
4 Interprets public opinion formation, voter behavior, and the roles of political actors.
5 Analyzes political campaign processes and strategies.
6 Evaluates the effects of social media on political communication and current issues (such as fake news and populism).

 
Weekly Detailed Course Contents
WeekTopicsStudy MaterialsMaterials
1 Introduction to Political Communication and Basic Concepts Preliminary readings on the topics
2 The General Structure and Characteristics of Politics Preliminary readings on the topics
3 Politics, Society, and Politics Today Preliminary readings on the topics
4 The General Structure of Communication and What Is Communication? Preliminary readings on the topics
5 The Elements and Basic Characteristics of Communication Preliminary readings on the topics
6 The Structure, Definition, and Characteristics of Political Communication Preliminary readings on the topics
7 Unit reviews (general review before the midterm) Preliminary readings on the topics
8 Midterm exam
9 Konulara ilişkin ön okumalar Preliminary readings on the topics
10 Konulara ilişkin ön okumalar Preliminary readings on the topics
11 Konulara ilişkin ön okumalar Preliminary readings on the topics
12 Konulara ilişkin ön okumalar Preliminary readings on the topics
13 Konulara ilişkin ön okumalar Preliminary readings on the topics
14 Konulara ilişkin ön okumalar Preliminary readings on the topics
15 Konulara ilişkin ön okumalar Preliminary readings on the topics

 
Contribution of Learning Outcomes to Programme Outcomes
P1 P2 P3 P4 P5 P6 P7 P8 P9 P10 P11 P12 P13 P14 P15
C1 5 4 5 4 4 4 4 4 4 4 4 5 5 5 5
C2 5 4 5 4 4 4 4 4 4 4 4 5 5 5 5
C3 5 4 5 4 4 4 4 4 4 5 4 5 5 5 5
C4 5 4 5 4 4 4 4 5 4 5 4 5 5 5 5
C5 5 4 4 5 4 5 4 5 4 5 4 5 5 5 4
C6 5 2 4 4 5 5 5 4 2 4 5 4 5 5 4

  Contribution: 1: Very Slight 2:Slight 3:Moderate 4:Significant 5:Very Significant